Our work is founded on the understanding that while most clients share the same concerns, their size, region, and resources create very different macroeconomic environments. For this reason, we continue to expand our knowledge of how our clients work, developing solutions that meet their specific capabilities and needs. We study marketing trends and emerging best in order to help advance staff, managers, doctors, and the entire practice. And we engage with leading thinkers, consultants, teachers and doctors on the most pressing issues facing our clients and the medical industry as a whole.